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	<title>JessePetersen.com &#124; Portfolio</title>
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	<link>http://www.jessepetersen.com/portfolio</link>
	<description>Works of Jesse Petersen</description>
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		<title>Fontana Paddle Company</title>
		<link>http://www.jessepetersen.com/portfolio/fontana-paddle-company/</link>
		<comments>http://www.jessepetersen.com/portfolio/fontana-paddle-company/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 14:32:23 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[CMS]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[Genesis framework]]></category>
		<category><![CDATA[Outreach child theme]]></category>
		<category><![CDATA[StudioPress]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=185</guid>
		<description><![CDATA[A business site built on the StudioPress Genesis framework using the Outreach child theme.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.jessepetersen.com/portfolio/wp-content/plugins/simple-post-thumbnails/timthumb.php?src=/portfolio/wp-content/thumbnails/185.jpg&amp;w=300&amp;h=200&amp;zc=1&amp;ft=png' alt='post thumbnail' /></p>
<p>I took the dive into the StudioPress Genesis framework with this site using the Outreach child theme, and it came out looking terrific with these color changes and fantastic selection of photos.</p>
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		<title>Starbucker&#8217;s Business Cards</title>
		<link>http://www.jessepetersen.com/portfolio/starbuckers-business-cards/</link>
		<comments>http://www.jessepetersen.com/portfolio/starbuckers-business-cards/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 13:56:42 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Business Cards]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[Terry Starbucker]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=182</guid>
		<description><![CDATA[Terry wanted new business cards to take to SOBCon in May, so he ordered up a SOBCon side and a website side for dual functionality.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.jessepetersen.com/portfolio/wp-content/plugins/simple-post-thumbnails/timthumb.php?src=/portfolio/wp-content/thumbnails/182.jpg&amp;w=300&amp;h=200&amp;zc=1&amp;ft=png' alt='post thumbnail' /></p>
<p>These were by far my favorite business cards I&#8217;ve designed to date. I incorporated the design from terrystarbucker.com onto the front side, including the two-tone name, sidebar effect for the contact info, and his half-full glass. I carried the theme over onto the other side and re-vamped the name area, added the SOBCon logo, and changed the color scheme to match the logo.</p>
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		<title>Cystic Fibrosis Fatboy</title>
		<link>http://www.jessepetersen.com/portfolio/cystic-fibrosis-fatboy/</link>
		<comments>http://www.jessepetersen.com/portfolio/cystic-fibrosis-fatboy/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 17:17:21 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=178</guid>
		<description><![CDATA[A personal Thesis mod site with tremendous potential and backed by ambition.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.jessepetersen.com/portfolio/wp-content/plugins/simple-post-thumbnails/timthumb.php?src=/portfolio/wp-content/thumbnails/178.jpg&amp;w=300&amp;h=200&amp;zc=1&amp;ft=png' alt='post thumbnail' /></p>
<p>Another Thesis site, this time with crazy modifications, including Disqus commenting, nutritional stats in the sidebar, and the soon-to-be Thesis 1.7 headline hiding feature for some asides posts. We&#8217;ll see how long this takes to get to the front page of Google in a tough market.</p>
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		<title>The alternaview</title>
		<link>http://www.jessepetersen.com/portfolio/the-alternaview/</link>
		<comments>http://www.jessepetersen.com/portfolio/the-alternaview/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 13:48:20 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[alternaview]]></category>
		<category><![CDATA[Mimbo Pro]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=168</guid>
		<description><![CDATA[This client wanted a minimalist customization of Mimbo Pro, a new header/logo, and eventually a 125x125 banner to distribute.]]></description>
			<content:encoded><![CDATA[This client wanted a minimalist customization of Mimbo Pro, a new header/logo, and eventually a 125x125 banner to distribute.]]></content:encoded>
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		<title>Terry Starbucker</title>
		<link>http://www.jessepetersen.com/portfolio/terry-starbucker/</link>
		<comments>http://www.jessepetersen.com/portfolio/terry-starbucker/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 22:22:47 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=160</guid>
		<description><![CDATA[I migrated Terry from Blogger in 2007 and it was high time for a face lift with a modern theme and SEO, thus another Thesis mod.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.jessepetersen.com/portfolio/wp-content/plugins/simple-post-thumbnails/timthumb.php?src=/portfolio/wp-content/thumbnails/160.jpg&amp;w=300&amp;h=200&amp;zc=1&amp;ft=png' alt='post thumbnail' /></p>
<p>Terry and I have known each other since December 2006 and met in May 2007 at SOBCon, the first annual blogging conference for business bloggers in Chicago. That December he asked me to migrate his site from Blogger (blogspot.com) to a self-hosted WordPress site. We put in a premium theme and got him going with real blogging with a real platform.</p>
<p>Now two years have passed and it was time to give it a new look to keep up with the times and do some house-keeping with the categories from 4 years of posts. Here was the site before:<br />
<a href="http://www.jessepetersen.com/portfolio/wp-content/uploads/2009/11/OldStarbucker.jpg"><img src="http://www.jessepetersen.com/portfolio/wp-content/uploads/2009/11/OldStarbucker-300x199.jpg" alt="OldStarbucker" title="OldStarbucker" width="300" height="199" class="aligncenter size-medium wp-image-162" /></a></p>
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		<title>RecycledPackaging.com</title>
		<link>http://www.jessepetersen.com/portfolio/recycledpackaging-com/</link>
		<comments>http://www.jessepetersen.com/portfolio/recycledpackaging-com/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 16:56:26 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[CMS]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[Thesis theme]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=144</guid>
		<description><![CDATA[The client wanted a minimalist one-page site to direct traffic to either of their two sites for recycled packaging, so I chose Thesis theme.]]></description>
			<content:encoded><![CDATA[The client wanted a minimalist one-page site to direct traffic to either of their two sites for recycled packaging, so I chose Thesis theme.]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Hal Bowman</title>
		<link>http://www.jessepetersen.com/portfolio/hal-bowman/</link>
		<comments>http://www.jessepetersen.com/portfolio/hal-bowman/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 17:26:29 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[Hal Bowman]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=156</guid>
		<description><![CDATA[Hal contacted me to create a WordPress site for him because his Flash site was unusable and had zero SEO value. We went "rockstar" to match his persona.]]></description>
			<content:encoded><![CDATA[Hal contacted me to create a WordPress site for him because his Flash site was unusable and had zero SEO value. We went "rockstar" to match his persona.]]></content:encoded>
			<wfw:commentRss>http://www.jessepetersen.com/portfolio/hal-bowman/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Pioneer Packaging</title>
		<link>http://www.jessepetersen.com/portfolio/pioneer-packaging/</link>
		<comments>http://www.jessepetersen.com/portfolio/pioneer-packaging/#comments</comments>
		<pubDate>Sat, 24 Oct 2009 14:03:58 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[Pioneer Packaging]]></category>
		<category><![CDATA[Thesis theme]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=171</guid>
		<description><![CDATA[A Thesis theme with a custom home page, this isn't the most stunning look I've done, but it fit the need to match the corporate site.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.jessepetersen.com/portfolio/wp-content/plugins/simple-post-thumbnails/timthumb.php?src=/portfolio/wp-content/thumbnails/171.jpg&amp;w=300&amp;h=200&amp;zc=1&amp;ft=png' alt='post thumbnail' /></p>
<p>Brad Shorr, also featured in my portfolio several times, has several clients we are working with in conjunction to provide a full spectrum of both content and design services. The previous site was on a domain that included a static site front end and a poorly-constructed, out-of-date WordPress blog for the post content.</p>
<p>We brought the site up to speed on a <a title="Pioneer Packaging" href="http://www.packagingphoenix.com" target="_blank">new domain</a> with better long-term SEO value and a full-blown WordPress as a CMS and blog rolled into one installation running on the Thesis theme framework. Below is what we started with on the old domain to get to what is above.</p>
<p><a href="http://www.jessepetersen.com/portfolio/wp-content/uploads/2009/11/pioneer-V1.jpg"><img class="aligncenter size-medium wp-image-173" title="pioneer-V1" src="http://www.jessepetersen.com/portfolio/wp-content/uploads/2009/11/pioneer-V1-300x200.jpg" alt="pioneer-V1" width="300" height="200" /></a></p>
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		<title>Due Maternity&#8217;s Blog</title>
		<link>http://www.jessepetersen.com/portfolio/due-maternitys-blog/</link>
		<comments>http://www.jessepetersen.com/portfolio/due-maternitys-blog/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 17:09:13 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[Due Maternity]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=150</guid>
		<description><![CDATA[The folks at Due Maternity had a blog that needed some attention, so we ported it to Thesis theme and gave it a re-design on a new domain.]]></description>
			<content:encoded><![CDATA[The folks at Due Maternity had a blog that needed some attention, so we ported it to Thesis theme and gave it a re-design on a new domain.]]></content:encoded>
			<wfw:commentRss>http://www.jessepetersen.com/portfolio/due-maternitys-blog/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Barry Moltz</title>
		<link>http://www.jessepetersen.com/portfolio/barry-moltz-2/</link>
		<comments>http://www.jessepetersen.com/portfolio/barry-moltz-2/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 20:07:18 +0000</pubDate>
		<dc:creator>Jesse Petersen</dc:creator>
				<category><![CDATA[Twitter Background]]></category>

		<guid isPermaLink="false">http://www.jessepetersen.com/portfolio/?p=137</guid>
		<description><![CDATA[A new background was of the utmost importance for @barrymoltz with his new book release. Click the title above to see the old one.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.jessepetersen.com/portfolio/wp-content/plugins/simple-post-thumbnails/timthumb.php?src=/portfolio/wp-content/thumbnails/137.jpg&amp;w=300&amp;h=200&amp;zc=1&amp;ft=png' alt='post thumbnail' /></p>
<p>I went with the same colors for his Twitter page as I did for both his personal site and the book site. I incorporated the background and the internal Twitter text/links from the book site and used some splashes of orange from his personal site.<a href="http://www.jessepetersen.com/portfolio/wp-content/uploads/2009/10/Barrymoltz-old-twitter.jpg"><img class="aligncenter size-medium wp-image-138" title="Old Twitter" src="http://www.jessepetersen.com/portfolio/wp-content/uploads/2009/10/Barrymoltz-old-twitter-300x199.jpg" alt="Old Twitter" width="300" height="199" /></a></p>
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